Doppel Trends
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Watchung, New Jersey

Watchung borough, New Jersey · ACS 2024 5-year estimates · CBP 2023

Small townHigher incomeOlder populationGrowingSomerset County · 6.0 sq mi

Comparison group
Trajectory · WATCHUNG, NJ

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Historical Doppelgängers

Where has Watchung looked like this before?

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Key statistics vs peer group
Metric2010–2025WatchungPeer medianPctileSource
Population6,4856,92927
Population change (10 yr)n/an/a
Median household income$173,672$167,76173
Poverty rate1.2%3.4%0
Bachelor's degree or higher64.0%65.3%45
Housing unit change (10 yr)n/an/a
Median owner-occupied home value$882,500$745,90064
Median gross rent$2,738$2,14173
Housing vacancy rate4.6%5.9%36
Worked from home27.1%26.1%45
Population, 2012–2024
WatchungPeer median
Median household income, 2012–2024
WatchungPeer median
Change between releases
Metric2012201920192024Peer median, latest span
Population
Housing units
Median household income
Median owner-occupied home value
Median gross rent
Bachelor's degree or higher
Worked from home
Poverty rate
Establishment density · Somerset County, per 10k residents
Restaurants & bars22.3US 21.3above US rate
Grocery & food retail5.4US 4.8above US rate
Other retail0.0US n/anot published
Personal & repair services12.7US 8.1above US rate
Professional & technical services48.0US 29.5above US rate
Ambulatory health care27.6US 21.0above US rate
Arts, entertainment & recreation4.7US 5.0below US rate
Accommodation1.4US 2.1below US rate
Construction23.8US 24.3below US rate
Manufacturing0.0US n/anot published
Peer snapshot · 10 places
PlaceSimilarityPopulationPop change 10yIncomeBA or higher
Norwood, NJ855,724$178,31160.6%
Westlake Village, CA827,743$179,95463.8%
Roseland, NJ816,268$164,45871.8%
Shorewood, MN807,647$171,06372.1%
Orono, MN778,195$173,52772.0%
Brielle, NJ774,956$172,25066.8%
Linwood, NJ776,992$156,35462.1%
Emerson, NJ767,305$155,53657.0%
Allendale, NJ756,865$160,16272.5%
Normandy Park, WA756,659$162,47660.0%