Doppel Trends
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Rutherford, North Carolina

Rutherford County, North Carolina · ACS 2024 5-year estimates · CBP 2023

CountyLower incomeOlder populationDecliningRutherford County · 565.4 sq mi

Comparison group
Trajectory · RUTHERFORD, NC

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Historical Doppelgängers

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Key statistics vs peer group
Metric2010–2025RutherfordPeer medianPctileSource
Population64,93065,70436
Population change (10 yr)n/a-5.8%
Median household income$51,410$56,0419
Poverty rate16.8%16.5%64
Bachelor's degree or higher21.5%20.5%64
Housing unit change (10 yr)n/a-2.4%
Median owner-occupied home value$201,800$160,90091
Median gross rent$783$78936
Housing vacancy rate18.7%14.3%73
Worked from home8.6%7.8%55
Population, 2012–2024
RutherfordPeer median
Median household income, 2012–2024
RutherfordPeer median
Change between releases
Metric2012201920192024Peer median, latest span
Population-2.8%
Housing units-2.1%
Median household income+26.8%
Median owner-occupied home value+40.0%
Median gross rent+23.7%
Bachelor's degree or higher+13.6%
Worked from home+179.1%
Poverty rate+2.4%
Establishment density · Rutherford County, per 10k residents
Restaurants & bars14.8US 21.3below US rate
Grocery & food retail3.7US 4.8below US rate
Other retail0.0US n/anot published
Personal & repair services4.2US 8.1below US rate
Professional & technical services12.5US 29.5below US rate
Ambulatory health care11.4US 21.0below US rate
Arts, entertainment & recreation2.5US 5.0below US rate
Accommodation4.0US 2.1above US rate
Construction21.4US 24.3below US rate
Manufacturing0.0US n/anot published
Peer snapshot · 10 places
PlaceSimilarityPopulationPop change 10yIncomeBA or higher
Carter, TN8656,712$50,13520.6%
Surry, NC8471,425-2.7%$55,65620.4%
Mercer, WV8258,563$53,21022.9%
Wilkes, NC8265,935$51,72116.9%
Belmont, OH8065,473-6.2%$57,01718.9%
Jefferson, OH8064,518-5.8%$59,05520.3%
Caldwell, NC7980,536$56,42518.8%
Raleigh, WV7873,195$52,15022.5%
Aroostook, ME7667,058$56,70023.4%
Somerset, ME7650,959$58,17921.1%